
AdWords Explained Archives
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Aug20
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Jul22
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For me, time is important and I like things that simplify my life and save me time. Showing only my "active" campaigns in AdWords does just that.If you notice in the picture at the right, I have about 11 campaigns...
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Jul20
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In the last year Google introduced a new feature to AdWords called "Site Targeting". Site Targeting is a little different that regular (called Keyword) targeting.With Site Targeting, you are advertising across an entire site instead of through the Google search...
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Jul19
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On a few different occasions I have seen people selling AdWords vouchers. The DigitalPoint forums usually have them for sale from various people. These vouchers are usually very inexpensive and they give you a credit for AdWords. I have seen...
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Jul17
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A wonderful feature for brick and mortar businesses running AdWords is the ability to Geotarget. Geotargeting means that Google looks at each visitor, knows where in the world they come from, then displays your ad only to local prospects.Geotargeting can...
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Jul16
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Google AdWords provides Ad Groups that you can put different key terms into, or you can put certain keywords into.These Ad Groups are within individual campaigns. The two ways that I use Ad Groups is to test keyword profitability and...
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AdWords Explained Archives
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