Getting an ROI through your PPC campaigns |
Yahoo! Search Marketing Archives
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Sep17
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Jul27
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Just a quick tip if you are both Yahoo! publisher and a Yahoo! advertiser. This is a great feature that allows you to transfer money from Yahoo! Publisher Network accounts to Yahoo! Search Marketing (Y!SM) accounts.All you have to do...
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Jul23
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I have received a few emails and comments that have asked about the reporting of statistics for the Big 3 PPC's. Statistics are not real-time.That means if you get 100 clicks and log into your account 10 minutes later, you...
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Jul15
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Mark Cuban, in his blog called Blog Maverick, says that click fraud is far more reaching than most people think. This is my first post in a series on "Click Fraudsters" highlighting the world surrounding click fraud.Specifically Cuban says, "The...
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Jul14
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Has anyone else been getting these emails from Yahoo! Search Marketing asking them to come to a Yahoo! sponsored session about PPC?The title of the email is, "How to Run an Effective Pay Per Click Campaign". The email is very...
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Jul11
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According to Brad Geddes, aka eWhisper, Yahoo! Search Marketing (Y!SM) has some exciting news on the horizon.He doesn't quote a source, or even mention how he knows these things, but here is what he says in regards to the next...
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