Dominic from the "Internet Wealth Master" asks, "If I were a complete PPC newbie who wanted to make some quick bucks by promoting an affiliate product with PPC with a couple of hundred dollars that I've saved - What would you reckon would be the 'Top 10 Ways To Blow My PPC Startup Budget And Walk Away With Nothing'?"
Dominic this reminds me of a story that a student told me one day. He said, "What should I do if my friend broke his computer?" I said, "Did you break your computer?" He said, "Yes."
Dominic, if you are a complete PPC newbie, that is ok, just fess up, we were all newbies at one point, and some of us still are. If you are a PPC master using The Force on a daily basis then you probably don't read blogs you just stare at the AdWords logo until your account lines up with the moon to create a windfall of cash.
If however, you do need a little advice I have prepared a list of the best ways to blow your budget. Otherwise known as a "Don't try this at home", unless you don't like money.
1. Don't pick your affiliate program carefully. Just pick a random affiliate program and start your campaign.
2. Don't utilize keyword assistance. Just pick the keyword you think is best and run with it.
3. Start with a high CPC and then come down. This way you spend the most amount possible without knowing if you'll have a positive ROI!
4. Join adCenter and Y!SM before joining AdWords. This will help you know the worst before finding the best. It is like buying a junk car so you know what to look for in a good car.
5. Take advice from anyone on the internet. After all, if it's on the internet it must be true. (And Al Gore might have written it!)
6. Don't use negative keywords. Stick with just a few keywords and make sure they match everything possible. This will help blow your budget on keywords that you can almost guarantee won't convert. Money right down the drain!
7. Don't monitor your stats. This will help you spend your total budget and not even know what happened.
8. Don't guage ROI. If you monitor ROI you'll know whether or not you're making a profit. That won't help you "Blow Your PPC Startup Budget And Walk Away With Nothing". Who needs ROI anyways?
9. Use just one ad copy. With only one ad it is almost guaranteed not to be the best possible ad. Without a great ad you'll easily be able to spend your Benjamin and turn it into a Washington!
10. Don't create a landing page. Just send the visitors directly to your homepage where they won't find what they want, they'll be confused and understandably hit the back button.
Dominic, you only asked for 10, but being the kind guy I am, I'll give you an 11th at no extra charge!
11. Don't ask questions. If youre a newbie wanting to lose money, don't ask questions. Make sure you learn as little as possible and you'll be able to duplicate this losing proposition over many different affiliate programs as long as you have money!
Hope that helped teach you how to lose money.
Then again, sending me your money might be quicker and easier.
If, for some strange reason, you'd like to take that $100 and turn it into $200, try doing the opposite of all of those tips!
PPC can definitely be a money making venture (and adventure) for anyone willing to take the time to learn the trade.
Keep those questions coming. Email me at brandonchopkins@gmail.com or post a comment. If you want a free link to go along with your question, just let me know the anchor text you want to use and where you want it to point.
