PayPerClickIQ: August 2006 Archives

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Aug31	Start Slow Or Full Steam Ahead? Brandon Hopkins August 31, 2006 Know More: Great Affiliate Test 2.0, Great Affiliate Test Here is my current dilemma. I'm getting closer to being ready to start my new campaign and don't know which way to go. Option 1 - Start with a full daily budget. The benefit of this is that I have full stats immediately. That allows me to tweak the campaign on the fly and get better results faster. Obviously that has it's downsides as well. I can spend a lot of money and find out $300 later that my landing page isn't converting well, or I have 10,000 clicks and a .01% CTR. Both would be very bad. Option 2 - Spend 1/4 daily budget and increase accordingly. This option keeps my mistakes from becoming extremely expensive. Since I'm not a rich man, money does indeed matter to me. I'm not just doing this for your enjoyment, but also to make some money! However, with this option I won't have daily stats that are actually what I'll be receiving. I won't be able to approximate how much money I'll really need to spend to have my ads shown all day and I won't know my real CPC because my CTR won't be exact. What I need from you is a recommendation! Should I choose option 1 or option 2. Give me a vote and a reason behind that vote! Posted at 10:46 AM \| Permalink \| Comments
Aug28	APIlitAx 1.0.1 Released: AJAX GUI for AdWords Brandon Hopkins August 28, 2006 Well to be honest I stole that headline straight from the AdWords official blog. There wasn't really a way to spin that title to make it more exciting. It has the key exciting words, API, AJAX, GUI and AdWords.APIlitAx is... Continue Reading Posted at 3:54 AM \| Permalink \| Comments
Aug27	Adbrite and PPC - Question from Jeff Brandon Hopkins August 27, 2006 Jeff from StarProse asks, "I recently started selling ads again on AdBrite after a few years. I’m just wondering, has anything changed in the past few years when it comes to PPC? Also, what is the best way to determine... Continue Reading Posted at 9:21 PM \| Permalink \| Comments
	100% CTR is Good For AdWords Brandon Hopkins August 27, 2006 In a recent Q&A session at SES San Jose, ZDNet author Donna Bogatin asked Google CEO Eric Schmidt about a scenario where there were 5 total searches per year, and the ad in question received all 5 clicks, 100% CTR.Schmidt... Continue Reading Posted at 9:19 AM \| Permalink
Aug26	Start With adCenter Then Move to AdWords? Brandon Hopkins August 26, 2006 I just listened to a NetIncome podcast with Shoemoney and the CEO of PepperJamSEARCH. If you haven't ever listened, Shoemoney tells it like it is, and doesn't mind giving out some trade secrets. Good stuff.During this episode (it is a... Continue Reading Posted at 8:38 PM \| Permalink
Aug25	Day 2 - Getting the Landing Page Brandon Hopkins August 25, 2006 Ok, landing page is nearly complete. I like the rough draft that a guy named Chris from KlearMedia has done for me. As soon as my Paypal deposit hits my account (Monday?) I'll transfer the money to Chris. The landing... Continue Reading Posted at 8:45 PM \| Permalink \| Comments
	Day 1 - Selecting Affiliate Program Brandon Hopkins August 25, 2006 Yesterday was Day 1 of the PPCIQ Affiliate Test. I spent most of the day considering the different affiliate programs. The main questions I thought about were, "Who will buy this product?", "How long will the market be strong?", "Is... Continue Reading Posted at 9:41 AM \| Permalink \| Comments
Aug24	Elancing a landing page Brandon Hopkins August 24, 2006 Well, after about an hour with Photoshop Elements 4.0 I have decided that I would post a job on Elance for a landing page. I talked with Fraser at Azoogle and he is looking into a few things about the... Continue Reading Posted at 5:20 PM \| Permalink
	PPC Interview - Richard Kershaw of Quality Nonsense Brandon Hopkins August 24, 2006 Richard Kershaw is director of Quality Nonsense, a boutique digital media company specialising in search marketing, affiliate marketing and bespoke content for web and mobile.Richard has been using PPC since 2005 and just recently launched the Quality Nonsense website. His... Continue Reading Posted at 3:23 PM \| Permalink
	The Time Has Come - PPCIQ's Affiliate Test Brandon Hopkins August 24, 2006 Many have asked in one form or another, "Is it possible to make money from PPC?" The easy answer is obviously "yes" (not easy, but possible), or nobody would be wasting their money doing it. Then everyone wants to know... Continue Reading Posted at 9:06 AM \| Permalink \| Comments
Aug23	adCenter Values Relevance? Brandon Hopkins August 23, 2006 Apparently Microsoft adCenter cares about relevant ads. Who knew that? I don't often use MSN to search, but I do sometimes just to say I diversify my searching...Ok, honestly I had to go to MSN to see if they were... Continue Reading Posted at 10:00 PM \| Permalink \| Comments
	August 23rd PPC News Brandon Hopkins August 23, 2006 From the AdWords Tech Team: Starting at 4am PDT tomorrow, August 23, the AdWords video ad upload tool will be down for maintenance for approximately 48 hours. During this time you will not be able to upload or modify click-to-play... Continue Reading Posted at 11:17 AM \| Permalink \| Comments
Aug22	How Can I Increase Conversions for an Established Campaign? Brandon Hopkins August 22, 2006 You people and your anonymous questions! Free links to anyone who submits a question - but you have to tell me where you want me to link.This anonymous question asker said his website is Microsoft.com. So in the effort to... Continue Reading Posted at 3:54 PM \| Permalink
	What effect will PPA (pay-per-action) advertising have on the PPC market? Brandon Hopkins August 22, 2006 With the promise of free linkage still out there, I've received a few other good questions. This one comes from Jason at the Making It Big blog. The Making It Big Blog tells you how to develop an online product... Continue Reading Posted at 2:33 PM \| Permalink
Aug21	Top 10 Ways to Lose Money With PPC Brandon Hopkins August 21, 2006 Here is another user submitted question, this one isn't from an anonymous source! Someone who actually wants a free link!Dominic from the "Internet Wealth Master" asks, "If I were a complete PPC newbie who wanted to make some quick bucks... Continue Reading Posted at 9:54 AM \| Permalink
	Want Free Links and Free Traffic? I'll give it to you! Brandon Hopkins August 21, 2006 Alright, I get it. Nobody wants to submit questions. Fine. I'll stop crying. I won't go into hiding and grow out my fingernails and avoid human contact any longer! Here is what I will do though, I'll make you an... Continue Reading Posted at 1:03 AM \| Permalink
Aug20	Anonymous Newbie Asks: Is it possible for me to make money with PPC? Brandon Hopkins August 20, 2006 Anonymous Newbie Asks: Is it possible for me to make money with PPC?I love when newbies send in questions. Not just because they are easy to answer but because I like to see as many people get involved with PPC. ... Continue Reading Posted at 11:00 PM \| Permalink \| Comments
	Should You Compete in a Flooded Market? Brandon Hopkins August 20, 2006 Anonymous Bob emailed me (brandonchopkins@gmail.com) asking about flooded affiliate markets. His question is not uncommon. "Brandon, the Ultimate Pay Per Click Guru, (ok, I added that part myself) I have what I think is a great affiliate that pays a... Continue Reading Posted at 9:43 PM \| Permalink
	Save Now, and Save Often! Brandon Hopkins August 20, 2006 GRRRRRR!!!!!That was the sound of ANGER! I finished a complete post, didn't write to a text document like I know I should have, but wrote directly in the entry box for Movable Type. Then as I hit save, my browser... Continue Reading Posted at 8:30 PM \| Permalink
	Using AdWords "Conversion Tracking" for arbitrage sites Brandon Hopkins August 20, 2006 As much as I love the bad press that arbitrage sites are getting recently, I do have some...and by some I mean a lot.With these sites, I buy traffic from AdWords and I use the conversion tracker. I don't actually... Continue Reading Posted at 6:55 PM \| Permalink \| Comments
	Creating Unique Landing Pages for PPC and SEO Brandon Hopkins August 20, 2006 When reading through Brad Geddes post about PPC vs SEO I thought I would write about the differences that I have used that have been successful for me.Obviously for SEO there are a million blogs that talk about SEO and... Continue Reading Posted at 12:28 PM \| Permalink
Aug19	AdWords Dynamic Parameters Brandon Hopkins August 19, 2006 Have you often wondered where your clicks come from? What search terms are converting the best? Were the converting clicks from the ad network or from Google search? Which website, for those that use site targetting, did the click come... Continue Reading Posted at 8:00 PM \| Permalink
	Welcome Back Brandon! Brandon Hopkins August 19, 2006 Welcome Back!Just wanted to welcome myself back. Last week was the busiest week of the year for me. Teachers and students all across the nation began school and for me, that means additional work.Thankfully I have learned two lessons that... Continue Reading Posted at 7:33 PM \| Permalink
Aug12	So Much For Big Brother, AOL Gives It All Up! Brandon Hopkins August 12, 2006 So much for privacy and company secrets, AOL today has unleased a torrent of information at the webmaster community. In essence they gave away stats for their search engine that includes search volume, keywords, user ID searches and more.It is... Continue Reading Posted at 9:59 PM \| Permalink
Aug 8	Google AdWords API Sandbox Brandon Hopkins August 8, 2006 The Google AdWords API is getting stronger and more user friendly. It is also coming out with new tools including the announcement today about the new Sandbox. "We are very happy to announce the general availability of our new AdWords... Continue Reading Posted at 11:34 PM \| Permalink
	PPC and "Swap Meet Products" Brandon Hopkins August 8, 2006 Someone once said, "There is a buyer for every product". I generally agree with that. If you look hard enough, you'll find someone to buy what you are selling. Your trash might be there treasure.I remember an ad I saw... Continue Reading Posted at 10:44 PM \| Permalink
	Google Blasts Click Fraud Detecting Agencies Brandon Hopkins August 8, 2006 In a post today at Inside AdWords Google blasted 3 major click fraud detecting companies, AdWatcher, ClickFacts, and Click Forensics.In the post Shuman Ghosemajumder, Business Product Manager for Trust & Safety, said "Google engineers has found fundamental flaws in the... Continue Reading Posted at 9:45 PM \| Permalink \| Comments
	Post #100 - Why use PPC? Brandon Hopkins August 8, 2006 For post #100, my first milestone, I wanted to talk generally about PPC (pay per click). If you are a PPC veteran, this post isn't for you, maybe post #1,000 will hold a tip that will make you a millionaire!PPC... Continue Reading Posted at 8:59 PM \| Permalink \| Comments
	Writing Effective Ad Headlines Brandon Hopkins August 8, 2006 Ad headlines are often talked about, often adjusted, and always important. If you can, imagine 10 searchers. All are looking to buy "Weight Loss Shakes" in fact, that was their exact search term. If you are ranked in the top... Continue Reading Posted at 12:31 AM \| Permalink
	Offer Immediate Benefits Brandon Hopkins August 8, 2006 Creating ads can be a daunting task for many people. Then again, trying to find the right ad can be a daunting task for many searchers as well.Whenever I look at real estate (a few times a month) I always... Continue Reading Posted at 12:13 AM \| Permalink
Aug 5	adCenter and Firefox! Brandon Hopkins August 5, 2006 Starting tomorrow (maybe tonight after 9 p.m. PST) Firefox will be available for use with MSN adCenter!I know, you probably have already heard this, but I like to think that some people only read this blog for all of their... Continue Reading Posted at 7:41 PM \| Permalink
Aug 4	Is Innovation Killing Profitability? Brandon Hopkins August 4, 2006 Today I was reading Jeff's article at ThePPCBook about the AdWords quality score that happened a few weeks ago. He was talking about Google's innovation over the last few years.In fact Jeff said, "I think, as with so many Google... Continue Reading Posted at 11:55 AM \| Permalink
Aug 1	Blogtipping Month 1 Brandon Hopkins August 1, 2006 Easton Ellsworth from the Business BlogWire has started this...thing...for lack of a better word, called "Blogtipping". Blogtipping is essentially a way of putting the word out about other blogs that you read and you like. Blogtipping has three requirements. 1.... Continue Reading Posted at 11:06 PM \| Permalink \| Comments
	No Love From AdWords! Brandon Hopkins August 1, 2006 As PPC campaign operators we sometimes find ourselves doing things without thinking. I ran into this problem today. In fact, it was more in the area of not knowing what was actually right and what was actually allowed.I created a... Continue Reading Posted at 8:45 PM \| Permalink
	Interview with Eric Wan of ResultMedia Part 2 Brandon Hopkins August 1, 2006 If you haven't read Part 1, go there first!Do you like landing pages?Landing pages and PPC go together like a horse and carriage. You definitely need to design a landing page to suit what you have advertised in your PPC... Continue Reading Posted at 4:24 PM \| Permalink
	Interview with Eric Wan of ResultMedia Part 1 Brandon Hopkins August 1, 2006 I emailed Eric Wan, asking if he would be interested in talking (via email) about what he did, and other aspects of PPC. He agreed, and the followin is what transpired.Eric Wan currently works for ResultMedia based in Melbourne. ResultMedia... Continue Reading Posted at 1:31 PM \| Permalink
	8-5 Ad Scheduling Brandon Hopkins August 1, 2006 I was talking to a soon-to-be client about PPC and his current PPC campaign. He said the problem was that tey were spending good money every day, got a lot of phone calls (the goal was more incoming calls), during... Continue Reading Posted at 1:21 PM \| Permalink \| Comments

« July 2006 | Main | September 2006 »

Aug31	Start Slow Or Full Steam Ahead? Brandon Hopkins August 31, 2006 Know More: Great Affiliate Test 2.0, Great Affiliate Test Here is my current dilemma. I'm getting closer to being ready to start my new campaign and don't know which way to go. Option 1 - Start with a full daily budget. The benefit of this is that I have full stats immediately. That allows me to tweak the campaign on the fly and get better results faster. Obviously that has it's downsides as well. I can spend a lot of money and find out $300 later that my landing page isn't converting well, or I have 10,000 clicks and a .01% CTR. Both would be very bad. Option 2 - Spend 1/4 daily budget and increase accordingly. This option keeps my mistakes from becoming extremely expensive. Since I'm not a rich man, money does indeed matter to me. I'm not just doing this for your enjoyment, but also to make some money! However, with this option I won't have daily stats that are actually what I'll be receiving. I won't be able to approximate how much money I'll really need to spend to have my ads shown all day and I won't know my real CPC because my CTR won't be exact. What I need from you is a recommendation! Should I choose option 1 or option 2. Give me a vote and a reason behind that vote! Posted at 10:46 AM \| Permalink \| Comments
Aug28	APIlitAx 1.0.1 Released: AJAX GUI for AdWords Brandon Hopkins August 28, 2006 Well to be honest I stole that headline straight from the AdWords official blog. There wasn't really a way to spin that title to make it more exciting. It has the key exciting words, API, AJAX, GUI and AdWords.APIlitAx is... Continue Reading Posted at 3:54 AM \| Permalink \| Comments
Aug27	Adbrite and PPC - Question from Jeff Brandon Hopkins August 27, 2006 Jeff from StarProse asks, "I recently started selling ads again on AdBrite after a few years. I’m just wondering, has anything changed in the past few years when it comes to PPC? Also, what is the best way to determine... Continue Reading Posted at 9:21 PM \| Permalink \| Comments
	100% CTR is Good For AdWords Brandon Hopkins August 27, 2006 In a recent Q&A session at SES San Jose, ZDNet author Donna Bogatin asked Google CEO Eric Schmidt about a scenario where there were 5 total searches per year, and the ad in question received all 5 clicks, 100% CTR.Schmidt... Continue Reading Posted at 9:19 AM \| Permalink
Aug26	Start With adCenter Then Move to AdWords? Brandon Hopkins August 26, 2006 I just listened to a NetIncome podcast with Shoemoney and the CEO of PepperJamSEARCH. If you haven't ever listened, Shoemoney tells it like it is, and doesn't mind giving out some trade secrets. Good stuff.During this episode (it is a... Continue Reading Posted at 8:38 PM \| Permalink
Aug25	Day 2 - Getting the Landing Page Brandon Hopkins August 25, 2006 Ok, landing page is nearly complete. I like the rough draft that a guy named Chris from KlearMedia has done for me. As soon as my Paypal deposit hits my account (Monday?) I'll transfer the money to Chris. The landing... Continue Reading Posted at 8:45 PM \| Permalink \| Comments
	Day 1 - Selecting Affiliate Program Brandon Hopkins August 25, 2006 Yesterday was Day 1 of the PPCIQ Affiliate Test. I spent most of the day considering the different affiliate programs. The main questions I thought about were, "Who will buy this product?", "How long will the market be strong?", "Is... Continue Reading Posted at 9:41 AM \| Permalink \| Comments
Aug24	Elancing a landing page Brandon Hopkins August 24, 2006 Well, after about an hour with Photoshop Elements 4.0 I have decided that I would post a job on Elance for a landing page. I talked with Fraser at Azoogle and he is looking into a few things about the... Continue Reading Posted at 5:20 PM \| Permalink
	PPC Interview - Richard Kershaw of Quality Nonsense Brandon Hopkins August 24, 2006 Richard Kershaw is director of Quality Nonsense, a boutique digital media company specialising in search marketing, affiliate marketing and bespoke content for web and mobile.Richard has been using PPC since 2005 and just recently launched the Quality Nonsense website. His... Continue Reading Posted at 3:23 PM \| Permalink
	The Time Has Come - PPCIQ's Affiliate Test Brandon Hopkins August 24, 2006 Many have asked in one form or another, "Is it possible to make money from PPC?" The easy answer is obviously "yes" (not easy, but possible), or nobody would be wasting their money doing it. Then everyone wants to know... Continue Reading Posted at 9:06 AM \| Permalink \| Comments
Aug23	adCenter Values Relevance? Brandon Hopkins August 23, 2006 Apparently Microsoft adCenter cares about relevant ads. Who knew that? I don't often use MSN to search, but I do sometimes just to say I diversify my searching...Ok, honestly I had to go to MSN to see if they were... Continue Reading Posted at 10:00 PM \| Permalink \| Comments
	August 23rd PPC News Brandon Hopkins August 23, 2006 From the AdWords Tech Team: Starting at 4am PDT tomorrow, August 23, the AdWords video ad upload tool will be down for maintenance for approximately 48 hours. During this time you will not be able to upload or modify click-to-play... Continue Reading Posted at 11:17 AM \| Permalink \| Comments
Aug22	How Can I Increase Conversions for an Established Campaign? Brandon Hopkins August 22, 2006 You people and your anonymous questions! Free links to anyone who submits a question - but you have to tell me where you want me to link.This anonymous question asker said his website is Microsoft.com. So in the effort to... Continue Reading Posted at 3:54 PM \| Permalink
	What effect will PPA (pay-per-action) advertising have on the PPC market? Brandon Hopkins August 22, 2006 With the promise of free linkage still out there, I've received a few other good questions. This one comes from Jason at the Making It Big blog. The Making It Big Blog tells you how to develop an online product... Continue Reading Posted at 2:33 PM \| Permalink
Aug21	Top 10 Ways to Lose Money With PPC Brandon Hopkins August 21, 2006 Here is another user submitted question, this one isn't from an anonymous source! Someone who actually wants a free link!Dominic from the "Internet Wealth Master" asks, "If I were a complete PPC newbie who wanted to make some quick bucks... Continue Reading Posted at 9:54 AM \| Permalink
	Want Free Links and Free Traffic? I'll give it to you! Brandon Hopkins August 21, 2006 Alright, I get it. Nobody wants to submit questions. Fine. I'll stop crying. I won't go into hiding and grow out my fingernails and avoid human contact any longer! Here is what I will do though, I'll make you an... Continue Reading Posted at 1:03 AM \| Permalink
Aug20	Anonymous Newbie Asks: Is it possible for me to make money with PPC? Brandon Hopkins August 20, 2006 Anonymous Newbie Asks: Is it possible for me to make money with PPC?I love when newbies send in questions. Not just because they are easy to answer but because I like to see as many people get involved with PPC. ... Continue Reading Posted at 11:00 PM \| Permalink \| Comments
	Should You Compete in a Flooded Market? Brandon Hopkins August 20, 2006 Anonymous Bob emailed me (brandonchopkins@gmail.com) asking about flooded affiliate markets. His question is not uncommon. "Brandon, the Ultimate Pay Per Click Guru, (ok, I added that part myself) I have what I think is a great affiliate that pays a... Continue Reading Posted at 9:43 PM \| Permalink
	Save Now, and Save Often! Brandon Hopkins August 20, 2006 GRRRRRR!!!!!That was the sound of ANGER! I finished a complete post, didn't write to a text document like I know I should have, but wrote directly in the entry box for Movable Type. Then as I hit save, my browser... Continue Reading Posted at 8:30 PM \| Permalink
	Using AdWords "Conversion Tracking" for arbitrage sites Brandon Hopkins August 20, 2006 As much as I love the bad press that arbitrage sites are getting recently, I do have some...and by some I mean a lot.With these sites, I buy traffic from AdWords and I use the conversion tracker. I don't actually... Continue Reading Posted at 6:55 PM \| Permalink \| Comments
	Creating Unique Landing Pages for PPC and SEO Brandon Hopkins August 20, 2006 When reading through Brad Geddes post about PPC vs SEO I thought I would write about the differences that I have used that have been successful for me.Obviously for SEO there are a million blogs that talk about SEO and... Continue Reading Posted at 12:28 PM \| Permalink
Aug19	AdWords Dynamic Parameters Brandon Hopkins August 19, 2006 Have you often wondered where your clicks come from? What search terms are converting the best? Were the converting clicks from the ad network or from Google search? Which website, for those that use site targetting, did the click come... Continue Reading Posted at 8:00 PM \| Permalink
	Welcome Back Brandon! Brandon Hopkins August 19, 2006 Welcome Back!Just wanted to welcome myself back. Last week was the busiest week of the year for me. Teachers and students all across the nation began school and for me, that means additional work.Thankfully I have learned two lessons that... Continue Reading Posted at 7:33 PM \| Permalink
Aug12	So Much For Big Brother, AOL Gives It All Up! Brandon Hopkins August 12, 2006 So much for privacy and company secrets, AOL today has unleased a torrent of information at the webmaster community. In essence they gave away stats for their search engine that includes search volume, keywords, user ID searches and more.It is... Continue Reading Posted at 9:59 PM \| Permalink
Aug 8	Google AdWords API Sandbox Brandon Hopkins August 8, 2006 The Google AdWords API is getting stronger and more user friendly. It is also coming out with new tools including the announcement today about the new Sandbox. "We are very happy to announce the general availability of our new AdWords... Continue Reading Posted at 11:34 PM \| Permalink
	PPC and "Swap Meet Products" Brandon Hopkins August 8, 2006 Someone once said, "There is a buyer for every product". I generally agree with that. If you look hard enough, you'll find someone to buy what you are selling. Your trash might be there treasure.I remember an ad I saw... Continue Reading Posted at 10:44 PM \| Permalink
	Google Blasts Click Fraud Detecting Agencies Brandon Hopkins August 8, 2006 In a post today at Inside AdWords Google blasted 3 major click fraud detecting companies, AdWatcher, ClickFacts, and Click Forensics.In the post Shuman Ghosemajumder, Business Product Manager for Trust & Safety, said "Google engineers has found fundamental flaws in the... Continue Reading Posted at 9:45 PM \| Permalink \| Comments
	Post #100 - Why use PPC? Brandon Hopkins August 8, 2006 For post #100, my first milestone, I wanted to talk generally about PPC (pay per click). If you are a PPC veteran, this post isn't for you, maybe post #1,000 will hold a tip that will make you a millionaire!PPC... Continue Reading Posted at 8:59 PM \| Permalink \| Comments
	Writing Effective Ad Headlines Brandon Hopkins August 8, 2006 Ad headlines are often talked about, often adjusted, and always important. If you can, imagine 10 searchers. All are looking to buy "Weight Loss Shakes" in fact, that was their exact search term. If you are ranked in the top... Continue Reading Posted at 12:31 AM \| Permalink
	Offer Immediate Benefits Brandon Hopkins August 8, 2006 Creating ads can be a daunting task for many people. Then again, trying to find the right ad can be a daunting task for many searchers as well.Whenever I look at real estate (a few times a month) I always... Continue Reading Posted at 12:13 AM \| Permalink
Aug 5	adCenter and Firefox! Brandon Hopkins August 5, 2006 Starting tomorrow (maybe tonight after 9 p.m. PST) Firefox will be available for use with MSN adCenter!I know, you probably have already heard this, but I like to think that some people only read this blog for all of their... Continue Reading Posted at 7:41 PM \| Permalink
Aug 4	Is Innovation Killing Profitability? Brandon Hopkins August 4, 2006 Today I was reading Jeff's article at ThePPCBook about the AdWords quality score that happened a few weeks ago. He was talking about Google's innovation over the last few years.In fact Jeff said, "I think, as with so many Google... Continue Reading Posted at 11:55 AM \| Permalink
Aug 1	Blogtipping Month 1 Brandon Hopkins August 1, 2006 Easton Ellsworth from the Business BlogWire has started this...thing...for lack of a better word, called "Blogtipping". Blogtipping is essentially a way of putting the word out about other blogs that you read and you like. Blogtipping has three requirements. 1.... Continue Reading Posted at 11:06 PM \| Permalink \| Comments
	No Love From AdWords! Brandon Hopkins August 1, 2006 As PPC campaign operators we sometimes find ourselves doing things without thinking. I ran into this problem today. In fact, it was more in the area of not knowing what was actually right and what was actually allowed.I created a... Continue Reading Posted at 8:45 PM \| Permalink
	Interview with Eric Wan of ResultMedia Part 2 Brandon Hopkins August 1, 2006 If you haven't read Part 1, go there first!Do you like landing pages?Landing pages and PPC go together like a horse and carriage. You definitely need to design a landing page to suit what you have advertised in your PPC... Continue Reading Posted at 4:24 PM \| Permalink
	Interview with Eric Wan of ResultMedia Part 1 Brandon Hopkins August 1, 2006 I emailed Eric Wan, asking if he would be interested in talking (via email) about what he did, and other aspects of PPC. He agreed, and the followin is what transpired.Eric Wan currently works for ResultMedia based in Melbourne. ResultMedia... Continue Reading Posted at 1:31 PM \| Permalink
	8-5 Ad Scheduling Brandon Hopkins August 1, 2006 I was talking to a soon-to-be client about PPC and his current PPC campaign. He said the problem was that tey were spending good money every day, got a lot of phone calls (the goal was more incoming calls), during... Continue Reading Posted at 1:21 PM \| Permalink \| Comments

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