With Google AdWords there is a way in your account settings to show your ad as fast as possible, even if you blow throught your daily budget in 2 hours. AdWords allows this because they don't care when you spend your money, as log as you spend it.
This is a great way to spend your money if you are the "Quick Spender". This pricing strategy is great for people who want to a certain CPC but want to get clicks as soon as possible. For this to work you have to set a daily budget that is a lot less than the maximum clicks you could actually receive.
For example:
You have $100 per day to spend. You pay $1 per click and get the number 1 spot (your average CPC is $1 to keep the math simple). Imagine now that there are approximately 5,000 clicks per day on the AdWords ads. You would probably get the first 100 clicks and would spend your daily budget in an hour or two.
The reason this is better for those with a small budget in comparison to the total daily potential is because you are almost guaranteed to spend your total budget. If you were to space your clicks evenly throughout the day, you will have some days that you only spend $90 and others that you might only spend $75.
The "Quick Spender" spends his daily budget and no less which is great for him!
Is "Always #1" right for you? Possibly, but that is for you to decide!
If not, check out:
Steady Eddie
Vulture Bidding
The Cheapskate
Always #1
Quick Spender
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